How to use
Apply a small amount to the desired area and reapply as needed. A little goes a long way — start with less than you think you need.

The Magia Privé product guide
$23
The everyday bottle — pjur Aqua is a natural water-based formula in a generous 3.4 oz size, made for rituals that need no planning. Comfort, simplicity, repeat.
Aqua is the one you will finish and reorder — a natural water-based lubricant from pjur that feels fresh and uncomplicated every time. The 3.4 oz bottle lasts, rinses clean, and pairs with everything on the nightstand, including silicone toys.
Checkout is handled by our secure Shopify boutique.
Privacy comes standard. Every order arrives in plain, unbranded packaging — no product names on the box or the packing slip.
Use with confidence
Apply a small amount to the desired area and reapply as needed. A little goes a long way — start with less than you think you need.
The right glide removes friction from the moment — literally — so attention stays where it belongs.
Keep it within reach before you begin. Warm a small amount between your palms first for a more natural feel.
Close the cap firmly after use and store upright in a cool, dry place. Wipe away residue from the bottle. Check the expiration date and discard if the color, scent or texture changes.
Adults only. For external and intimate use as directed. Do not use on broken or irritated skin. If irritation occurs, discontinue use. Check compatibility: silicone-based formulas should not be used with silicone toys unless the maker allows it.
Store sealed, upright, away from direct sunlight and heat. Keep the cap clean and the bottle away from moisture.
This educational guide does not replace the approved manufacturer’s manual or medical advice. For product-specific materials, waterproof rating, charging, ingredients and warranty, always follow the manufacturer's manual included with your order. If you have pain, reduced sensation, a medical condition, recent surgery or questions about safe use, consult a qualified clinician.